Challenge: Develop a self-guided tour of Miami University’s Art Department for prospective students and parents.
My goal for this project was to improve the organization of the art buildings and better represent the creative spirit of the Art Department. The tour starts with picking up a booklet outside of the Art Office. Each of the 4 majors coordinate with a color in the booklet so users can identify which rooms on the map are critical to each major. Throughout the buildings are colorful arrows to direct parents and prospective students on the tour. The building's branded space provides an updated and more cohesive look to complement the branding of the Art Department. Bright colors, captivating graphics, an eye-catching pattern, and an inspiring mural embody the liveliness of Miami University’s Department of Art.
